Privacy Policy.

Who we are

West End Athletic Club, 283 Bering Ave, Etobicoke, ON M8Z 3A5. Contact: info@westendac.com · 416-621-1234. This policy explains how we handle personal information in line with Canada's PIPEDA and CASL.

What we collect

When you submit a form on our site (for example, the 3 Days Free offer or the pop-up), we collect the details you provide — typically your name, email, phone number, and answers to a couple of qualifying questions. We also automatically collect standard analytics data (pages viewed, device/browser, and referral source) and marketing identifiers via cookies and tracking pixels.

How we use it

To contact you about your free pass or enquiry, to book and manage your training, to send you information about classes, memberships, and offers (only where permitted), and to measure and improve our website and advertising.

Cookies & tracking

We use Meta (Facebook) Pixel, Google Ads, Google/Vercel analytics, and similar tools to understand traffic and measure ad performance. These may set cookies and share limited event data (such as a page view or form submission) with those providers. You can control cookies in your browser settings.

Who we share it with

We use trusted service providers to run our business — including our CRM/marketing platform (GoHighLevel), Google, Meta, and our scheduling provider (Acuity). We do not sell your personal information.

Your choices & rights

You can unsubscribe from marketing messages at any time using the link in an email or by contacting us. Under PIPEDA you may request access to, correction of, or deletion of your personal information by emailing info@westendac.com.

Retention & security

We keep personal information only as long as needed for the purposes above and take reasonable measures to protect it. Our site is served over HTTPS.

Changes

We may update this policy; the effective date above reflects the latest version. Questions? Email info@westendac.com.